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BLOG: AM/FM Radio Still Rules Ad-Supported Audio In-Car; Over 63M (18-34) Listen To Radio Weekly
JOCKLINE DAILY, OCTOBER 27, 2026 - Ad industry perceptions of media audiences are often the opposite of reality. Using data from research firms Nielsen (via Katz and the Radio Advertising Bureau), LeadsRx, and Edison Research, this week’s Cumulus Media | Westwood One Audio Active Group® blog disproves eight of the biggest misperceptions brands hold about AM/FM radio. 86% of Americans are reached by AM/FM radio weekly, twice what advertisers perceive. Persons 18-34 is the largest AM/FM radio listening demographic. Over 63M persons 18-34 listen to AM/FM radio weekly. The audience share of AM/FM radio is 16X larger than ad-supported Pandora and 13X larger than ad-supported Spotify. AM/FM radio rules ad-supported audio in the car. Shifting just 10% of the media plan to AM/FM radio generates a +20% increase in reach with the same spend. In a typical day, digital audio only reaches a third of America; AM/FM radio reaches over half of America. Click HERE to read the full blog.
SummitMedia Omaha Names Aaron Wilborn Market President JOCKLINE DAILY, OCTOBER 27, 2026 - SummitMedia has named Aaron Wilborn Market President of its Omaha broadcast, digital and events operations. Wilborn joins Summit from Dick Broadcasting Company, where he has served as President since 2018, overseeing the company’s radio group along with its events and digital divisions. With more than 25 years in broadcast and digital sales, he previously served as President and CEO of Apex Media Corporation in Charleston, SC, leading its radio, digital, outdoor and IT businesses. “I’m incredibly excited to join SummitMedia,” said Wilborn. “Omaha is an outstanding market, and I look forward to working alongside our talented team to strengthen our advertiser relationships and make a lasting impact in the community.” “Aaron brings discipline, focus and energy to the Omaha market,” said Randy Chase, Executive Vice President of SummitMedia. “With Omaha growing at an accelerated pace, we see tremendous potential for our stations, our advertisers and our team.” SummitMedia’s Omaha stations include KQCH – Channel 94.1, KSRZ – Star 104.5, KEZO – Z92 (home of the Todd N Tyler Radio Empire) and KKCD – Classic Rock 105.9.
WGN Radio’s Mary Sandberg Boyle Named GM Of The Year In Radio Ink’s 34th Annual Radio Wayne Awards JOCKLINE DAILY, OCTOBER 27, 2026 - WGN Radio Vice President and General Manager Mary Sandberg Boyle was officially named General Manager of the Year (Markets 1–20) at Radio Ink’s 34th Annual Radio Wayne Awards. Presented on Wednesday, October 21 at the NAB Show New York. As the first female Vice President and General Manager in WGN Radio history, Boyle emerged from hundreds of nominees nationwide and five major-market finalists to take home the top honor. In addition to winning General Manager of the Year, Boyle has been recognized on Radio Ink’s Most Influential Women in Radio list for five consecutive years (2021–2026) and was honored as one of Radio Ink’s Best Managers in Radio in 2024, 2025 and 2026. Leading the flagship station of the Chicago Blackhawks and Northwestern Wildcats, Boyle has played a pivotal role in shaping WGN Radio’s culture and operational success since joining in 2015. She spearheaded the launch of the weekday morning business program The Opening Bell in 2016 and served in key leadership positions including Executive Producer, Contributor, and Director of News and Operations. In September 2019, she was named Acting General Manager before being officially promoted to Vice President and General Manager in 2020. Boyle’s distinguished career spans more than 25 years in Chicago radio, having previously served as Executive Producer for The Steve Dahl Show and the WBBM 96.3-FM Morning Show.
Beharrell Show 'Somehow' Lands In Vancouver JOCKLINE DAILY, OCTOBER 27, 2026 - In an effort to show there's no shame in settling, Pattison Media Vancouver has added The Greg Beharrell Show 6pm-11pm, on CKPK "The Peak." Pattison Media Vancouver Market Manager, Russell James said, "Greg Beharrell does a great show for his abilities, and we are lucky he's part of our team, but we're not half as lucky as Greg." Greg Beharrell commented, "when I heard the news, I didn't think I would be able to contain myself, but it turns out that the body naturally does this via a complicated structure of tissues and thin membranes." This Friday is Beharrell's first show on The Peak, his Halloween special. To add The Greg Beharrell Show to your station, contact Scott Kerr at Yea Media Group (Scott@YeaMediaGroup.com), or contact Greg Beharrell directly, at your own peril.
Hubbard's myTalk 107.1’s Project Down & Dirty Raises $132,000 For Minnesota Charities
JOCKLINE DAILY, OCTOBER 27, 2026 - Hubbard Radio's myTalk 107.1’s Project Down & Dirty – Airport raised $132,000 for four Minnesota charities. Project Down & Dirty is an annual fundraiser where the myTalk hosts and producers are challenged to produce an event or immerse themselves in a project to raise money for local charities. In 16 years myTalk 107.1’s Project Down & Dirty has raised over $1,567,000 for Minnesota charities. This year’s Project Down & Dirty was themed PD&D Airport. The entire programming staff moved to the Intercontinental Hotel located at the MSP Airport and for three days broadcast live and learned jobs at the airport, including gate agents, baggage handling, pet therapy and the managing duty-free shops. “For three days the staff of myTalk 107.1 donated their time to work at the MSP airport, tell important stories about the people that work there, and entertain and inform myTalkers,” commented Brand and Content Director, Amy Daniels. “Most importantly, they brought to life our four charity partners. Their missions, their people and the love and humanity they bring to the Twin Cities. The Twin Cities is a place we all love - and I heard from listeners on Friday that the airport and the stories you told made them all walk a little taller and feel proud to live in this place.” Dan Seeman, President and Minnesota Region Manager for Hubbard | Media That Connects added, “myTalk 107.1 demonstrated the power of radio once again this year when they hosted their 16th annual Project Down & Dirty. Special thanks to the myTalk hosts and producers who give up three days to move to a hotel and immerse themselves in a PD&D project. I can tell you that it has a direct effect on making lives better for our listeners and fans in Minnesota.
KTSA Raises $155,425 For San Antonio's Raul Jimenez Thanksgiving Dinner
JOCKLINE DAILY, OCTOBER 27, 2026 - Connoisseur Media's News Talk 550 KTSA and FM 107.1, along with its sister stations, raised $155,425 during the 19th Annual KTSA Raul Jimenez Thanksgiving Dinner Radiothon, continuing a longstanding partnership that helps ensure thousands of San Antonio residents can enjoy a warm meal and a sense of community on Thanksgiving Day. The funds will benefit the Raul Jimenez Thanksgiving Dinner, recognized as the nation's largest Thanksgiving dinner. Founded 47 years ago by San Antonio restaurateur Raul Jimenez, the event began by serving a few hundred guests and has grown into a cherished holiday tradition, welcoming more than 25,000 people in downtown San Antonio each Thanksgiving. “The support from News Talk 550 KTSA and its sister stations is a true blessing,” said Patricia Jimenez, President of the Raul Jimenez Thanksgiving Dinner and daughter of its founder. “They're more than partners, they're family. Thanks to them and their amazing listeners, hundreds of thousands of dollars have been raised to ensure no one in need goes hungry on Thanksgiving Day. KTSA is both the giver and the gift!” For longtime KTSA host Trey Ware, the radiothon is an opportunity to give back to the community he and his family have called home for generations. “It's such an honor to lead the KTSA Radiothon for the Jimenez Thanksgiving Dinner,” said Ware. “I love giving back to the community that has given so much to my family for 70 years. I LOVE YOU SAN ANTONIO!” Photo courtesy of Connoisseur Media: Pictured: Trey Ware (center) and Sean Rima (2nd from right), KTSA morning hosts join Patricia Jimenez ( 3rd from left) Raul Jimenez, III (5th from the left), Yolanda Valenzuela, Kym Rapier Foundation (4th from left) and volunteers at the Alamo Lounge.
[WATCH] 99.9 KISW-FM Seattle's The Daly Migs Show Spends A Night In Rumored Haunted Hotel
JOCKLINE DAILY, OCTOBER 27, 2026 - As we recently reported, 99.9 Seattle's The Daly Migs Show took part in paranormal challenge as Taryn Daly, Steve Migs, and Danny V spent the night inside Seattle's legendary Hotel Sorrento, a historic landmark with more than a century of ghost stories. But they stay in just any room. The trio spent the night in the infamous Room 408, rumored to be one of the most haunted hotel rooms in the world. Steve Migliore declared: 'We pulled it off! The idea started with me questioning ghost stories on air, which led to a listener challenging us to spend the night in Room 408 at Seattle’s Hotel Sorrento. We turned it into a couple weeks of content, interviewing people about haunted Seattle locations, and sharing ghost stories It all led to us spending the night at the hotel and broadcasting live the next morning from its haunted Fireside Room! Check out the event HERE
Taylor Swift, Lyle Lovett And More Inducted Into Nashville Songwriters Hall of Fame Jay-Z 'Bombshell' Super Bowl Announcement ... Halftime Performers Scheduled So Far Macklemore Calls for Unity During First ‘Free Palestine’ Show Chris Brown Avoids Prison With Eight-Month Suspended Sentence for London Nightclub Attack 'The View' Refutes Reports That Producers Wanted to Fire Joy Behar as Her Return Date Is Revealed ‘Baywatch’ Reboot Sets Release Date At Fox Skydance Offers Voluntary Buyouts Ahead of Layoffs Walter Koenig, The Russian Crewman Chekov On ‘star Trek,’ Dies At 90 Photo/FOX SHARE JOCKLINE WITH A FRIEND - CLICK HERE
Edison Research Announces Top 50 Podcasts For Q3 2026 - 'Dumb Blonde,' 'Pat McAfee On The Rise
JOCKLINE DAILY, OCTOBER 26, 2026 - Edison Research at SSRS announced the Top 50 Podcasts in the U.S. from Edison Podcast Metrics™ based on reach for the third quarter of 2026 among weekly podcast consumers ages 13+. The Joe Rogan Experience, Crime Junkie, and The Daily top the list, as they did in Q2 2026. Other rank changes in the Top 10 noted below parenthetically. The full list of Top 50 podcasts link is below. Call Her Daddy, Smartless, New Heights with Jason & Travis Kelce, (+1 rank position since Q2 2026), This Past Weekend w/ Theo Von (+1 rank position since Q2 2026), Dateline NBC (-2 rank positions since Q2 2026), Rotten Mango (+4 rank position since Q2 2026) The Breakfast Club (+1 rank position since Q2 2026). Breaking into the Top 20 Dumb Blonde breaks into the top 20 for the first time; The Pat McAfee Show debuts in the top 25. Another sports podcast, Pardon My Take, breaks into the top 25. The show's creators published a book to celebrate the 10th anniversary of the podcast, appropriately titled: Pardon My Book. Kill Tony also breaks into the top 25. Joining the Top 50: Startalk Radio, Club 520, The Stephen A. Smith Show/Straight Shooter, Hang Out with Sean Hannity, and Smosh Reads Reddit Stories all enter the top 50 for the first time. Bubbling under: True Crime with Kendall Rae climbs 44 positions to 55th, just missing the top 50. See complete list HERE
Salt Air Broadcasting Purchase of CCB Media Leads To Exits of Key On-Air And Management Staff On Cape Cod JOCKLINE DAILY, OCTOBER 26, 2026 - As Salt Air Broadcasting completes its acquisition of CCB Media’s Cape Cod stations, a group of full-time morning show personalities, programming leaders, and other staff members with their employment ending November 30. Those departing include: Jon Reilly, Operations Manager / Director of Programming for WQRC, WKPE, and WOCN, and morning host on Cape Country 104 Kristina Carlyle, morning host on 99.9 The Q and afternoon host on Cape Country 104 John Willis, morning host on Ocean 104.7 and midday host on Cape Country 104. Additional full-time staff whose employment ends November 30 include Brian Barth, General Manager; James Bone, Director of Digital; and Pete Schmeck, social media and digital team member. Part-time departures include Cheryl Parks, midday host on Ocean 104.7, and Megan Ward, weekend air talent on Ocean 104.7. Salt Air Broadcasting has indicated it will retain existing sales and back-office staff while planning to relaunch CapeCod.com and introduce a new non-profit Classical format on an HD subchannel. |